Health education about sun and skin cancer: language, ideas and perceptions of young children

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Abstract
Summary Excessive sunlight in early childhood is thought to be a risk factor for skin cancer. We report the use of the ‘draw and write’ technique for determining changing perceptions, attitudes and knowledge of young children (aged 4–12 years) to the sun and skin cancer. Children were asked to draw pictures and label them in response to a series of carefully worded invitations and questions. The captions were then analysed to assess changing views and perceptions about particular issues in relation to behaviour in (he sun. Four hundred and sixty children completed the exercise. An increasing spiral of knowledge with age about effects of the sun and appropriate behaviour was demonstrated. The study revealed a relatively high level of knowledge. Misconceptions and stereotypes were demonstrated. This technique is a simple and effective way of eliciting information from children about health issues. It provides baseline data for producing material for health education for children in relation to sun and skin. It is also a method of assessing the effectiveness in young children of health promotion initiatives.