The structure of changing tastes for meat and fish in Great Britain

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Abstract
In this study the observed variation in meat and fish consumption in Britain since 1960 is decomposed into those changes which are due to economic factors (relative prices and expenditure) and those which may be attributable to shifts in consumer preferences. The decomposition is based on a dynamic AIDS model, which incorporates systematic demand shifters. The results suggest that, although in recent years tastes have changed in favour of chicken and fish and against the red meats, this was not the case for the whole period.

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