Abstract
PROFESSOR ALLAN A. GIBB IS chairman of the Small Business Centre, Durham University Business School, England. The overall objective of this paper is to produce a clearer understanding of the meaning and process of enterprise education, in particular as it has been developed as a distinctive model within the education system in the United Kingdom. It seeks to remove the confusions relating to the links of enterprise education with small business and entrepreneurship education and training, with personal transferable skills and with the political ideology surrounding certain notions of the enterprise culture. It defines enterprise education as concerned with encouraging certain enterprising behaviours; skills and attributes associated with self-reliance and through this process also providing students with greater insight into subjects studied.

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