The Historical Standard in Analyzing Press Performance
- 1 December 1956
- journal article
- research article
- Published by SAGE Publications in Journalism Quarterly
- Vol. 33 (4) , 456-466
- https://doi.org/10.1177/107769905603300404
Abstract
The problems of constructing a historical standard, against which a periodical's performance in reporting events can be analyzed and evaluated, are discussed in this article by two journalism professors. They report on their own attempt to study the performance of several weekly news periodicals.Keywords
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