Corporate Environmental Responsiveness Strategies
- 1 March 1999
- journal article
- Published by SAGE Publications in The Journal of Applied Behavioral Science
- Vol. 35 (1) , 87-108
- https://doi.org/10.1177/0021886399351008
Abstract
This article analyzes the environmental responsiveness strategies of seven companies in the Canadian oil industry over a 15-year period, during which environmental issues gained increasing public and regulatory attention. These within-industry corporate case comparisons serve as the basis for developing an understanding of corporate environmental responsiveness that centers on the relationships between issue interpretations and strategic responses as well as the role of antecedent organizational context elements.Keywords
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