A philosophy for marketing education in small firms∗
- 1 April 1993
- journal article
- research article
- Published by Taylor & Francis in Journal of Marketing Management
- Vol. 9 (2) , 189-204
- https://doi.org/10.1080/0267257x.1993.9964229
Abstract
(1993). A philosophy for marketing education in small firms. Journal of Marketing Management: Vol. 9, No. 2, pp. 189-204.Keywords
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