The relationship between attractiveness and credibility of television commercials as perceived by children
- 1 June 1973
- journal article
- Published by Taylor & Francis in Central States Speech Journal
- Vol. 24 (2) , 97-101
- https://doi.org/10.1080/10510977309363153
Abstract
No abstract availableKeywords
This publication has 1 reference indexed in Scilit:
- A summary of experimental research in ethosSpeech Monographs, 1963