Effects of Television Viewing on Knowledge and Attitudes about Older Adults: A Critical Reexamination

Abstract
A recent and widely disseminated research finding by Gerbner et al. (1980a, 1980b) argues that television viewing makes a widespread and consistent contribution to negative attitudes and low levels of knowledge about older people. Using the same data set and measurements, we conclude that the effect of television viewing on knowledge and attitudes about older people is small, restricted to younger people, and questionably robust across measures of viewing and attitudes.

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