Estimating the Economic Impact of a Short-Term Tourist Event

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Abstract
This article describes a study undertaken to estimate the economic impact on the state of Rhode Island of the Tall Ships '76 Celebration, a short-term tourist-attracting event. The research method involved identifying distinct segments of the participating population, which accounted for major sources of expenditures induced by the event. Six expenditure segments were identified: (1) Tall Ships '76 sponsor, (2) visiting public, (3) ships' personnel, (4) visiting ships, (5) crew-hosting families, and (6) miscellaneous groups. In addition to providing estimates of economic impact, the study generated a number of descriptive measures of the event which served to evaluate pre-event planning estimates. Demographic and other measures of visitors also enabled tourist profiles to be constructed, which were useful for planning future events and comparing to profiles derived from other events.

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