Effects of different conditions of acceptance upon conformity to group norms.

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Abstract
In experimental groups of Ss, 2 different norms were developed: one concerning a social value judgment; the other, a simple perceptual judgment. The Ss were experimentally made to feel different degrees of being accepted by the other members and were then given opportunities and incentives to deviate from the norms. Subsequent conformity, participation, and attitudes toward the group were studied in relation to the different conditions of acceptance. The results point to 2 contrasting patterns of conformity evolved by different conditions of acceptance. The first appears to consist of a high degree of genuine adherence to the norms. . . . The second pattern is marked by high conformity only under public conditions.
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