Life's soundtracks: Relationships between radio music subcultures and listeners’ belief systems
- 3 March 1989
- journal article
- research article
- Published by Taylor & Francis in Southern Communication Journal
- Vol. 54 (2) , 144-158
- https://doi.org/10.1080/10417948909372752
Abstract
In this study 253 college students from the University of Tennessee responded to a questionnaire which combined Rokeach's measure on the central‐peripheral dimension of the belief system and measures of attitude toward music and radio. Analysis provided modest support for the idea that radio audiences constitute subcultures whose members use radio music for validating personal identity, and for the contention that such use is related to a person's belief system.Keywords
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