Abstract
Comparative productivity statistics among the industrialized countries show that the U.S. position is being eroded. Furthermore, the competitive quality of American products has not been maintained. The reason is that American managers have had their attention taken by marketing and finance. They have ignored the manufacturing function and are paying dearly for that omission. Manufacturing strategy and policy have been assumed and not taken into account in the formulation of company strategy. The central focus for the 1980s should be on defining manufacturing strategy and developing it in the context of overall company strategy.

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