Changing Sex Roles and Emerging Directions in Family Decision Making

1 December 1977

journal article
Published by Oxford University Press (OUP) in Journal of Consumer Research

Vol. 4 (3) , 185-188
https://doi.org/10.1086/208698

Abstract

This article introduces a new JCR feature. In addition to summarizing developments and discussing pending and ongoing research in specific areas of consumer behavior, it is hoped that Trends will stimulate further discussion and research in these areas.

Keywords

DECISION MAKING
CONSUMER BEHAVIOR
SEX ROLES
SPECIFIC AREAS
EMERGING DIRECTIONS
CHANGING SEX
ONGOING RESEARCH
SUMMARIZING DEVELOPMENTS
DISCUSSING PENDING

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