A Case For - and Against - Mail Questionnaires

1 January 1954

journal article
Published by Oxford University Press (OUP) in Public Opinion Quarterly

Vol. 18 (1) , 40-52
https://doi.org/10.1086/266484

Abstract

The limitations of mail questionnaires have been the subject of much speculation and research. In this article, the author describes some of the characteristics of habitual repliers and non-repliers and suggests that on some subjects, the results of a mail survey may very well be the same as those obtained through other methods of inquiry.

Keywords

MAIL QUESTIONNAIRES
INQUIRY
AUTHOR DESCRIBES
SURVEY
SPECULATION
HABITUAL
REPLIERS
QUESTIONNAIRES THE LIMITATIONS
LIMITATIONS OF MAIL

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