New Knowledge Products As Bricolage: Metaphors and Scripts in Organizational Theory
- 1 April 2011
- journal article
- Published by Academy of Management in Academy of Management Review
- Vol. 36 (2) , 272-296
- https://doi.org/10.5465/amr.2009.0213
Abstract
We argue that three epistemic scripts of knowledge production—evolution, differentiation, and bricolage—underpin the production—that is, the conception and the presentation—of new organizational theories. Bricolage of concepts, empirical material, and metaphors enables the conception of new theories, whereas evolution and differentiation, carrying higher academic legitimacy, predominate in theory presentation. We develop an integrative model and provide an illustration from organizational institutionalism to delineate how metaphors and scripts influence organizational theory production.Keywords
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