Abstract
Psychologists who continue to test Ho despite repeated rejections must be getting what they want. What psychologists get from the test may not be what psychology needs, however, as a number of critics of the test have pointed out. Using as an illustration an experiment singled out in the literature for its methodological excellence, this article not only adds to the criticism by citing seven specific pitfalls likely to trap users of the test but also investigates the motivational forces sustaining the continued use of the test in an effort to overcome the resistance to change.