Judgments of Marketing Professionals about Ethical Issues in Marketing Research: A Replication and Extension
- 1 February 1989
- journal article
- Published by JSTOR in Journal of Marketing Research
- Vol. 26 (1) , 112
- https://doi.org/10.2307/3172674
Abstract
The authors examine, in the context of Crawford's 1970 study, changes in marketing professionals' research ethics judgments and the influence of organiz...Keywords
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