Outside participation in advertising self-regulation: The case of the French Bureau de Vérification de la Publicité (BVP)
- 1 March 1984
- journal article
- Published by Springer Nature in Journal of Consumer Policy
- Vol. 7 (1) , 45-64
- https://doi.org/10.1007/bf00380290
Abstract
No abstract availableKeywords
This publication has 2 references indexed in Scilit:
- Belgian Advertising self-regulation and consumer organizations: Interaction and conflict in the context of the Jury d'Ethique Publicitaire (JEP)Journal of Consumer Policy, 1983
- Analyzing and Advancing the State of the Art of Advertising Self-RegulationJournal of Advertising, 1980