Affirmative Disclosure: Perspectives on FTC Orders

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Abstract
This article reports findings of a comprehensive analysis of the Federal Trade Commission's affirmative disclosure orders during the 1970–1977 period. The project was undertaken as an endeavor complementary to that of the FTC's Consumer Information Task Force, which recently presented its report, Consumer Information Remedies. That report was oriented toward rule-making issues; the present report focuses on case orders against single sellers and systematically assesses the background, contents, and results of each of these FTC orders.

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