Book Reviews

• 1 May 1969
• journal article
• book review
• Published by Wiley in Journal of Purchasing
• Vol. 5  (2) , 88
• https://doi.org/10.1111/j.1745-493x.1969.tb00119.x

Abstract

Keywords

• PAPERBACK
• REVIEWS FUNDAMENTALS
• BOOK REVIEWS
• CENTURY CROFTS
• APPLETON CENTURY
• YORK
• WILLETS
• WALTER