Goal-Oriented Experiences and the Development of Knowledge
- 1 September 1993
- journal article
- Published by Oxford University Press (OUP) in Journal of Consumer Research
- Vol. 20 (2) , 190-207
- https://doi.org/10.1086/209343
Abstract
This research investigates the learning that occurs throughout several information acquisition and choice experiences. The effects of three factors tKeywords
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