Sex-role messages vis-à-vis microcomputer use: A look at the pictures
- 1 August 1985
- journal article
- Published by Springer Nature in Sex Roles
- Vol. 13 (3-4) , 205-214
- https://doi.org/10.1007/bf00287911
Abstract
No abstract availableKeywords
This publication has 5 references indexed in Scilit:
- Women in Advertisements: Retrospect and ProspectJournal of Advertising, 1979
- Sex Role Portrayals in AdvertisingJournal of Marketing, 1977
- A Scale for SexismJournal of Communication, 1976
- A Comparative Analysis of the Roles Portrayed by Women in Print Advertisements: 1958, 1970, 1972Journal of Marketing Research, 1976
- A Woman's Place: An Analysis of the Roles Portrayed by Women in Magazine AdvertisementsJournal of Marketing Research, 1971