Pseudo-Opinions on Public Affairs

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Abstract
This article reports on the often suspected but rarely researched tendency of survey respondents to give opinions on topics to which they have given little or no thought. The findings, based on a question about a fictitious public affairs issue, do show that the magnitude of the problem is substantial. But the data also demonstrate that this phenomenon does not represent simple random error, reflecting instead basic social-psychological dispositions which can be elicited, unwittingly, in the context of the interview.

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