Evaluating a women's careers convention: methods, results and implications

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Abstract
This paper reports an evaluation of a careers convention for women, designed to widen their occupational horizons. The convention was held in Wales in 1987, and evaluated the same year. Data are provided on how 500 schoolgirls reacted to the event and how they plan to spend their own futures. The findings are shown to be relevant to anyone attempting to improve careers education, challenge sex stereotyping in education, or run similar conventions. The young women are shown to have enjoyed the convention, and to have learnt about non‐traditional careers available to modern females, but the majority remain attached to traditionally female jobs for themselves.

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