Contingent Valuation in Food Policy Analysis: A Case Study of a Pesticide-Residue Risk Reduction
- 1 December 1995
- journal article
- research article
- Published by Cambridge University Press (CUP) in Journal of Agricultural and Applied Economics
- Vol. 27 (2) , 613-625
- https://doi.org/10.1017/s1074070800028637
Abstract
This study demonstrates how contingent valuation techniques can be used in a cost-benefit analysis of a food safety policy issue. The analysis focuses on banning a specific postharvest pesticide used in fresh grapefruit packinghouses. Benefits of the ban are measured using consumers' aggregated willingness to pay (WTP) for safer grapefruit. A national contingent valuation survey used the payment card method to obtain WTP data. Costs of the ban stem predominantly from increased postharvest losses and were estimated using a model of the market for Florida grapefruit. Results indicate that benefits of the ban outweigh costs.Keywords
This publication has 1 reference indexed in Scilit:
- An Evaluation of Consumer Pesticide Residue Concerns and Risk Information SourcesJournal of Agricultural and Applied Economics, 1991