Predicting attitude from desirability and likelihood ratings of rhetorical propositions
- 1 November 1971
- journal article
- other
- Published by Taylor & Francis in Speech Monographs
- Vol. 38 (4) , 321-326
- https://doi.org/10.1080/03637757109375725
Abstract
No abstract availableKeywords
This publication has 6 references indexed in Scilit:
- An Investigation of the Relationships between Beliefs about an Object and the Attitude toward that ObjectHuman Relations, 1963
- The AB ScalesHuman Relations, 1962
- The effects of need-oriented communications on attitude change.The Journal of Abnormal and Social Psychology, 1960
- Cognitive structure and attitudinal affect.The Journal of Abnormal and Social Psychology, 1956
- Attitude change through modification of attitude structure.The Journal of Abnormal and Social Psychology, 1956
- Personal Values as Determinants of a Political AttitudeThe Journal of Psychology, 1949