Abstract
"The general hypothesis ... was that the individual''s acceptance of the judgments of others varies as function of: (a) the relative confidence he has in his own judgment; and (b) his motivational orientation toward the task with which he was confronted.... conformity (as measured through a modified Crutchfield apparatus) was found to: (a) increase as the subjective probability that S was receiving information from the others increased; and (b) decrease as the frequency of errors made by the "majority" increased. Motivational effects induced by the instruction that the task reflected the individual''s intelligence resulted in a decrease in... [errors].".
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