Abstract
Service industries are an increasingly important part of most developed economies as employers of displaced manufacturing labour. Computers are currently used in fewer than 30% of British service organizations and it has been suggested that this low level of utilization is attributable to cost. A study of managers in the largest service industry in the United Kingdom, the hospitality industry, shows that it is not cost attitudes but management attitudes which are the major inhibitory factor. Furthermore, these findings are consistent with other studies of attitudes to computers of senior managers in British industry. A comparison with a study of the attitudes of some American professional persons suggests that this is not necessarily attributable simply to educational level. In such circumstances it seems probable that penetration levels will increase slowly and that creative applications of computers in service industries, which may reduce their propensity to absorb labour, are not imminent.

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