Abstract
Evaluation of the conservation education programme at Kinabalu Park in Malaysia demonstrated the importance of such evaluation in determining a programme's worth and providing due observation of feedback and opportunity for improvement. The goal of the programme was to foster more favourable attitudes towards the park system and the conservation of natural resources than formerly prevailed among local villagers. The programme was formally evaluated by using a survey instrument in the form of a mobile unit's questionnaire that had been designed to obtain information about shifts in villagers' attitudes towards the Park before and after exposure to the conservation programme.

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