Retailing Evolution or Revolution in Chile?
- 1 July 1966
- journal article
- Published by SAGE Publications in Journal of Marketing
- Vol. 30 (3) , 38
- https://doi.org/10.2307/1249089
Abstract
The incipient Chilean supermarket industry faces formidable barriers in attempting to replace the traditional food retailing structure. The author of this artic...Keywords
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