Abstract
The Citizen′s Charter contains a statement about the introduction of performance‐related pay in the public sector, suggesting that this will lead to the provision of better quality public services. Two of the assumptions underpinning this policy are challenged in this, the first of two articles on the subject. These are that PRP will motivate academic staff and that it will lead to greater perceived pay system fairness. Recent research evidence in the UK and America is used to substantiate this challenge.

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