Weak Signals versus Strong Paradigms
Open Access
- 1 August 1995
- journal article
- editorial
- Published by SAGE Publications in Journal of Marketing Research
- Vol. 32 (3)
- https://doi.org/10.1177/002224379503200301
Abstract
No abstract availableThis publication has 3 references indexed in Scilit:
- Product Quality, Cost Position and Business Performance: A Test of Some Key HypothesesJournal of Marketing, 1983
- Product Quality, Cost Position and Business Performance: A Test of Some Key HypothesesJournal of Marketing, 1983
- Barriers to New CompetitionPublished by Harvard University Press ,1956