STRATEGIC MANAGEMENT OF TECHNOLOGY
- 1 January 1987
- journal article
- Published by Emerald Publishing in Journal of Business Strategy
- Vol. 7 (3) , 28-39
- https://doi.org/10.1108/eb039162
Abstract
The high‐tech companies that will succeed in this environment will fundamentally revise their strategies from the historical technology‐driven product proliferation to strategies that control the rate of technological advances, segment markets according to distinctive customer needs, and design products to respond to those needs.Keywords
This publication has 1 reference indexed in Scilit:
- Directing technological development—The role of the boardLong Range Planning, 1985