Some New Methods for an Old Problem: Modeling Preference Changes and Competitive Market Structures in Pretest Market Data
- 1 February 1997
- journal article
- Published by JSTOR in Journal of Marketing Research
- Vol. 34 (1) , 130
- https://doi.org/10.2307/3152070
Abstract
No abstract availableKeywords
This publication has 0 references indexed in Scilit: