Barnum Meets the Computer: A Critical Test

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Abstract
The effects of type of assessment device (computer vs. human) on subjects' acceptance of a favorable or unfavorable personality feedback were investigated. Forty-four French-speaking subjects were administered a fictitious personality questionnaire and were asked to evaluate how appropriate the personality feedback was as a description of themselves and people in general. Contrary to predictions, there was no interaction between the type of assessment device and the favorability factors. Two previous findings were nevertheless replicated: (a) in all conditions the favorable description was better accepted than the unfavorable one and, (b) subjects rated the favorable description as being more appropriate for themselves than for people in general.

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