Transit Map Color Coding and Street Detail

Publisher Website
Google Scholar
Abstract
An experiment was performed in which subjects were asked to plan a three-legged trip within a city using one of four different transit maps. These maps were varied with respect to color coding and level of street detail. Dependent variables of interest were planning time, accuracy, perceived difficulty, frustration, and confidence. Results indicated that when street detail was high, color coding of transit routes led to greater trip planning accuracy, less perceived difficulty, less frustration and higher confidence. When color coding was absent, greater street detail led to lower trip planning accuracy, greater perceived difficulty, greater frustration and lower confidence.

This publication has 0 references indexed in Scilit: