Survey Response Rate as a Function of Number of Signatures, Signature Ink Color, and Postscript on Covering Letter
- 1 October 1988
- journal article
- research article
- Published by SAGE Publications in Psychological Reports
- Vol. 63 (2) , 538
- https://doi.org/10.2466/pr0.1988.63.2.538
Abstract
No abstract availableKeywords
This publication has 3 references indexed in Scilit:
- Relative Effectiveness of Personalized and Form Covering Letters in Initial and Follow-up Mail SurveysPsychological Reports, 1985
- Mail Surveys and Response Rates: A Literature ReviewJournal of Marketing Research, 1975
- Mail Surveys and Response Rates: A Literature ReviewJournal of Marketing Research, 1975