The intensity of advertising and other selling expenses in food and tobacco manufacturing: Measurement, determinants, and impacts
- 1 September 1986
- journal article
- research article
- Published by Wiley in Agribusiness
- Vol. 2 (3) , 293-319
- https://doi.org/10.1002/1520-6297(198623)2:3<293::aid-agr2720020304>3.0.co;2-r
Abstract
No abstract availableKeywords
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