Jazz Bands and Missionaries: OD through Stories and Metaphor
- 1 April 1990
- journal article
- Published by Emerald Publishing in Journal of Managerial Psychology
- Vol. 5 (4) , 12-18
- https://doi.org/10.1108/02683949010142731
Abstract
Considering OD as involving the development of more effective and collaborative diagnosis and management or organisational culture, a narrative process for strengthening the culture of work is described. Story telling and interpretation through metaphor was used in intact work groups to clarify the local meaning of work and develop new performance possibilities. A complete programme is described, including presenting problems, the rationale for the use of a narrative approach, intervention design, outcomes and suggestions for applications in other areas.Keywords
This publication has 2 references indexed in Scilit:
- Corporate Stories as Cultural Communications in the Organizational SettingManagement Communication Quarterly, 1987
- Finding the culture of productivityOrganizational Dynamics, 1986