EXPORT INFORMATION SOURCES — A STUDY OF THEIR USAGE AND UTILITY
- 1 February 1983
- journal article
- Published by Emerald Publishing in International Marketing Review
- Vol. 1 (2) , 34-43
- https://doi.org/10.1108/eb008250
Abstract
This article discusses the role of information in the export development process and identifies some recent findings regarding the utilisation of export information sources. Propositions regarding patterns of information acquisition and the perceived utility of the input are then examined using data from a sample of forest products exporters.Keywords
This publication has 5 references indexed in Scilit:
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