The New Health Care Game

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Abstract
When I was in California a few weeks ago I discovered how to win a new interactive medical computer game. It works every time. In the game, a variant of SimCity, which is used in schools across the country, you are the president and chief executive officer of a for-profit, investor-owned health maintenance organization. The object is to expand your company, maximize the number of people you cover with health insurance, charge less than your competitors, and make a nice profit.Here's how to win. First, though other industries reinvest substantial earnings in training and development, you define your role . . .

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