CONSUMER SERVICES PROVIDED BY BUSINESS THROUGH ADVERTISING‐SUPPORTED MEDIA IN THE UNITED STATES
- 1 June 1980
- journal article
- Published by Wiley in Review of Income and Wealth
- Vol. 26 (2) , 151-174
- https://doi.org/10.1111/j.1475-4991.1980.tb00151.x
Abstract
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