Separate article distribution as an alternate to journal publication

Abstract
Regular journal publication becomes less effective as specialties become narrower and reader interest spans a broader range of subjects. Journals also are subject to some time delays due to their periodic publishing schedules. Publication of separate articles can overcome these problems, but in turn require strong information retrieval system support, a method of establishing a good technical profile of readers, an author recognition system that gives equivalent credit to being published in a journal, and a strong marketing department. If separate publications are properly designed, they can be self-supporting, without page charges, in technical areas that are not practical for journal publication. Separates can also automatically operate in regular journal areas. A valuable by-product of separate publications is an automatic tally of the people interested in or working on a specific technical project. Covered in the paper are the editorial, peer jury, production, distribution, and management systems associated with the Society of Automotive Engineer's method of primary publication in separate format.

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