Discerning Customers Demand More than Service Quality

• 1 December 1994
• journal article
• Published by Emerald Publishing in Managing Service Quality: An International Journal
• Vol. 4  (6) , 48-51
• https://doi.org/10.1108/eum0000000003941

Abstract

Keywords

• THAN SERVICE
• CUSTOMERS DEMAND
• SERVICE QUALITY DISCERNING
• QUALITY DISCERNING CUSTOMERS