Critical Signals for Making Go/NoGo Decisions in New Product Development
- 1 April 1984
- journal article
- Published by Wiley in Journal of Product Innovation Management
- Vol. 1 (2) , 92-100
- https://doi.org/10.1111/1540-5885.120092
Abstract
No abstract availableKeywords
This publication has 4 references indexed in Scilit:
- How to Decide When to Abandon a ProjectResearch Management, 1980
- Alternative Approaches to Missing Values in Discriminant AnalysisJournal of the American Statistical Association, 1976
- Factors Influencing Innovation Success at the Project LevelResearch Management, 1976
- New Product Distribution: An Analysis of Supermarket Buyer DecisionsJournal of Marketing Research, 1975