The Needs of Motion Picture Audiences
- 1 December 1972
- journal article
- research article
- Published by SAGE Publications in California Management Review
- Vol. 15 (2) , 144-152
- https://doi.org/10.2307/41164430
Abstract
No abstract availableThis publication has 5 references indexed in Scilit:
- Differential Movie Appeals as Correlates of AttendanceJournalism Quarterly, 1967
- Differential movie-viewing behavior of male and female viewers1Journal of Personality, 1958
- Identification and observational learning from films.The Journal of Abnormal and Social Psychology, 1957
- Portrait of an Art-Theater AudienceThe Quarterly of Film Radio and Television, 1953
- Communications Research and the Concept of the MassAmerican Sociological Review, 1953