Practical synthesis of an amphiphilic, non-ionic poly(para-phenyleneethynylene) derivative with a remarkable quantum yield in water

Abstract
Aggregation of poly(para-phenyleneethynylene)s is efficiently suppressed by introduction of branched oligoethyleneglycol side chains rendering the polymer backbone, which is readily obtained using an A2 + BB′ polycondensation protocol, soluble and highly emissive in aqueous environments.

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