The impact of negative product news
- 1 January 1989
- journal article
- editorial
- Published by Elsevier in Business Horizons
- Vol. 32 (1) , 44-50
- https://doi.org/10.1016/0007-6813(89)90024-4
Abstract
No abstract availableThis publication has 2 references indexed in Scilit:
- The Impact of Negative Network NewsJournalism Quarterly, 1984
- The Trouble with Bad NewsNewspaper Research Journal, 1981