Beggar‐Thy‐Neighbor Advertising: Theory and Application to Generic Commodity Promotion Programs

• 1 November 2001
• journal article
• research article
• Published by Wiley in American Journal of Agricultural Economics
• Vol. 83  (4) , 888-902
• https://doi.org/10.1111/0002-9092.00217

Abstract

Keywords

• COOPERATIVE AND NONCOOPERATIVE SOLUTIONS
• EXCESSIVE ADVERTISING
• MANDATED COMMODITY PROMOTION PROGRAMS
• U.S. BEEF AND PORK
• M370
• Q130
• Q180