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Environmental Uncertainty and Buying Group Structure: An Empirical Investigation
Home
Publications
Environmental Uncertainty and Buying Group Structure: An Empirical Investigation
Environmental Uncertainty and Buying Group Structure: An Empirical Investigation
RS
Robert E. Spekman
Robert E. Spekman
LS
Louis W. Stern
Louis W. Stern
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1 January 1979
journal article
research article
Published by
SAGE Publications
in
Journal of Marketing
Vol. 43
(2)
,
54-64
https://doi.org/10.2307/1250741
Abstract
No abstract available
Cited
Cited by 166 articles
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